B2B · Fintech · 2021–2022
Pentview CRM
CRM built from scratch to work as one system with a trading platform.
Read case: Pentview CRMProduct & UX/UI designer
People first,
pixels second.
I design complex B2B tools — CRMs, trading platforms and enterprise data products — around the people who use them.
5+ years turning data-heavy workflows into calm, clear interfaces.
- Experience
- 5+ years
- Focus
- B2B · Fintech · Data
- Based in
- Bucharest, Romania
- Status
- Open to remote
Selected work
Enterprise · Data · 2026
Lexio
Glossary and data-lineage explorer for critical data terms.
Read case: Lexio
Enterprise · Intranet · 2024–2025
xPortal
An intranet for 1,000+ people — built around how they think, not the org chart.
Read case: xPortal
AI · Conversational design · Concept · 2026
Compass
An AI assistant concept that helps people find their way around a company.
Read case: Compass
Mobile · Freelance concept · 2024
Listr
Event discovery and ticketing app.
Read case: Listr
Web · Client project · 2023
Korpus-VK
First website for a regional custom-furniture studio.
Read case: Korpus-VKAbout
I'm Oksana, a product designer based in Bucharest, Romania. For 5+ years I've been designing complex B2B tools — CRMs, trading platforms and enterprise data products — where people spend their whole working day.
I want to understand how things work and why they take the shapes they do. And I love presenting the work — walking a team or a client through the “why” behind a design is one of my favorite parts of the job.
What I do
Research
- User interviews & surveys
- Usability testing
- A/B testing & analytics
- UX audits
UX
- Information architecture
- User flows & journey mapping
- Interaction design & prototyping
- Accessibility (WCAG)
UI
- Visual & UI design
- Data visualization & dashboards
- Design systems
- Responsive & mobile
Product
- Product thinking
- Presenting & design storytelling
- UX writing
- Developer handoff · HTML/CSS
AI
- Conversational design
- AI assistants & chatbots
- Intent classification
- Prompt & response writing
- AI-assisted research & prototyping
Tools
Figma
Claude Code
ChatGPT
Cursor
Adobe CS
Hotjar
Power BI
Tableau
Off screen
Mostly, I read — it's less a hobby and more an obsession. When I'm not buried in a book, I'm baking, painting with watercolor, learning another language or traveling, and noticing well-designed things everywhere — from buildings to a chip bag with a zipper.